Thursday, 23 April 2009

It could be you!

With all the headlines recently of ministers failing to cover up confidential documents - there was a brilliant example of seizing the moment by Rymans (the stationary company) on the radio. The Operations Director was on radio 4 outlining the types of folders they offer, costs and how they would even supply the whole cabinet with a range of folders for free. fantastic piece of advertising on national radio for free! Plus it wasnt the marketing director or the chief executive that did the interivew but the ops director which just shows even if the topic isnt your key responsibility you can still be called upon to push the message and be successful - so yes it could be you !

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